Video and Your Website
Adding a great video to your home page can increase conversions up to 20%.
Much like trailers on YouTube, a video on your home page is your opportunity to really impress first-time visitors.
Be clear, concise, and enthusiastic as you explain to visitors exactly what you can do for them and what sets you apart from the competition (besides your cool video).
You can also include a call to action in you video to prompt viewers to take action.
You can even use different videos on different pages of your website or with blog posts.