Ask any marketer what the #1 goal of SEO is, and they’ll probably tell you it’s to get to position #1 on the first search engine results page (SERP).
That’s the dream: page 1, position 1.And, yes, it makes sense. The whole first SERP is prime real estate, but position 1 is especially valuable. The data backs it up., your CTR is going to be at least 200% higher than the closest runner-up, position 2! DA is a ranking metric developed by that predicts how well a site will rank. It’s one of the industry standards we use when we talk about SEO and ranking on the SERPs.
DA is measured on a scale of 1 to 100. The closer you are to 100, the more traffic and better ranking you’ll have. But––you guessed it––a low DA can result in huge losses of traffic and ranking. That’s why it’s important to have a good DA. I see lots of people having trouble changing their DA and that’s because it’s somewhat of a long-term process. You can’t just make a couple of changes and expect your DA to skyrocket. However, thereareactionable steps you can take to improve your DA. It won’t happen overnight, but it’ll happen faster than you think. I’ve put together this plan that helped one of my clients increase their DA by 5 points in just 2 weeks. Take it from me. This plan works.